This is, obviously, a picture of one of the buses in Tours. However, the reason I took this picture was not the bus, but rather the advertisements on the side of the bus. Some of the advertisements make sense, such as "C02 2 fois plus propre". Ok, so the bus is environmentally-friendly, that's good. And the advertisement on the other side, the one that advertises travel between Charcot and Jean-Jaurès in 8 minutes, that makes sense too, the bus is fast. Both of those advertisements I understand, because those are telling me why I should ride the bus. But then I read the advertisement in the middle, the one with the guy saying "Trop fort ! Quand on va vite, on a le temps." I see the same type of advertisement in the US, where some supposed customer is describing something great about the product or service. I think these advertisements are ridiculous because they are unrealistic. Myself, I never just talk about how great something is for no reason. And neither does anyone I know! It's not that the idea is bad -- I want the bus to be fast, sure -- but I don't think it makes sense to have a person tell me this. I say, stick to the "Charcot/Jean-Jaurès - 8 minutes" type of ad, because this is useful information. Having a fake person say that the bus is "Trop fort !" is not.

Plus, isn't "Quand on va vite, on a le temps" just a bit too obvious? Also, it could be a possible excuse for speeding...